Journalism and Mass Communication

Public Relations Track

Faculty Contact:

Dr. Eileen Wirth, Professor and Chair
(402) 280-3014

The Public Relations track headed by Dr. Eileen Wirth is the largest and most open-ended track in the department. Students can prepare for careers in corporate and employee communications, media relations, event planning, fundraising and development, nonprofit public relations, recruiting, political public relations and numerous related activities. Dr. Wirth is a former newspaper reporter and corporate public relations executive who is noted for her national work in Catholic high school public relations.

An active chapter of the Public Relations Student Society of America and numerous local and national opportunities for internships prepare PR majors for exciting careers.

Click on the class to download the syllabus.

JMC Core Requirements

2 creditsJMC 215 Introduction to Mass Communication Technology
3 creditsJMC 219 News Reporting
3 creditsJMC 335 History of American Mass Media
3 creditsJMC 379 Print Design
3 creditsJMC 382 Web Design
3 creditsJMC 438 Media Ethics
3 creditsJMC 529 Law of Mass Communication

Public Relations Track

3 creditsJMC 323 Principles of Public Relations
3 creditsJMC 331 Editing
3 creditsJMC 339 Case Studies in Public Relations
3 creditsJMC 341 Public Relations Writing
3 creditsJMC 440 Media Research

Track Curriculum Links

News

Public Relations

Advertising

Photojournalism

Digital New Media

Graphic Design

Minors

Interactive Web Design

Course Links

Professional Policy

Internship Credits

325 Digital Video

379 Print Design

381 Computer Illustration

382 Web Design

423 Interactive Multimedia Design

424 Typography and Advanced Projects

425 3D Graphics and Animation

 

 

Journalism and Mass Communication
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